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Month: September 2013

Cybersquatting vs Trademark Registration – How trademark registration can shield you from cybersquatting?

September 10, 2013
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| Categories: Intellectual Property, Trademark

                                               How registration of trademarks can kill cybersquatters? [caption id="attachment_353" align="aligncenter" width="637"] trademarking and cybersquatting in india[/caption] What is cybersquatting? Cybersquatting is an internet terminology that involves registering a domain name of interest to someone else (e.g. a business of that name) in the hope of selling it for a profit.  This is mostly done with an intention, inter alia, to place online ads, divert traffic, cause confusion, damage reputation online, etc. Can you register your name under all extensions? Gone are the days where TLDs( top level domain names) were limited to .com, .net., .org.  The TLD list is growing every...

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Caution: Using registered trademarks as keywords for online advertisements?

September 9, 2013
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| Categories: Intellectual Property, Trademark

Using Trademarks as Keywords E-commerce has been continuously evolving over the past few years, so has been the trademark laws worldwide.  This has been a common practice among the online business entities to use the competitors' brand name, slogan, domain name, product name as keywords.  This strategy is essentially a trick of displaying aids targeted towards users searching for a certain keyword of your competitors. [caption id="attachment_349" align="alignleft" width="452"] Using other's trademarks as keywords in online advertising[/caption]   Typically, online digital media advertising companies such as Google Adwords, etc. do not object to it as they put up a defense stating that they cannot literally verify each keyword used by the advertisers as to whether it is a "trademark" or...

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“Use it or lose it” if you are not using your trademark after filing, you must read this!

September 1, 2013
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| Categories: Intellectual Property, Trademark

Use it or Lose it - Trademark   Intellectual Property (IP) rights in itself is a negative right.  Unlike other kinds of intellectual property such as Patents, Copyrights, Designs, Trademark is the only right that one can have in his possession for his lifetime when in use and renewed. [caption id="attachment_343" align="alignright" width="227"] Use the trademark or lose the trademark[/caption]   This simply means a registered trademark can be renewed every 10 years by paying prescribed fees and the trademark owner shall continue to exploit his rights over the usage for perpetuity.   However, this comes with a stipulation of continued usage in trade and if you do not use your mark for a reasonable period of time even after registration,...

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